Modeling tool — projections are illustrative

Water Filtration Calculators

Per-install economics and install growth modeling for a water filtration business. Adjust any input — results update instantly.

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Average Ticket$3,100

Cost per Lead$30

Close Rate20%

Equipment & Materials (% of ticket)38%

Installer Labor ($/install)$450

Sales Commission ($/install)$0

$0 while the owner sells — Parker added commissioned sales in August

Net per Install (After Marketing)$1,322

$1,472 GP − $150 CAC

Parker's actual (Sep 2026): ~$980/install after Meta

CAC$150

$30 ÷ 20% = $150

Gross Profit per Install$1,472

$3,100 − $1,178 materials − $450 labor